Print Week feature: Digital Print gives indie fashion labels more autonomy
Our latest article for leading b2b article Print Week looks at the impact that digital printing is having on the sustainable fashion industry. Digital printing offers independent brands, in particular, more autonomy and independence on how and when they work and produce their collections.
We interviewed sustainable fashion brands Lucy and Yak and Dara Ford to find out why they choose digital print and the impact that it has had on their businesses.
The feature includes interviews with industry leaders in digital print Roland DG, Epson and, Kornit. The article references, The Future of Digital Textile Printing to 2023, from print and packaging industry specialists Smithers Pira. The report predicts the global value of the digital textile market will rise to €4.9bn (£4.4bn) in 2023. The key growth driver for this is ease of customisation, reduced cost for short production runs and much faster turnarounds.
Read the whole article here: https://www.printweek.com/print-week/features/1168154/digital-print-gives-indie-fashion-labels-more-autonomy